One-on-One Behavior Change Coaching

You know what to do.
You’re Just Not Doing It.

Free 20-minute discovery call • No obligation

13+ years coaching and writing about behavior change · thousands of readers in the community

The Problem

This isn’t a self-discipline problem — it’s a strategy problem.

You’ve said “I’ll start Monday” more times than you can count.

You know the habit that’s holding you back — you just can’t seem to break it, no matter how many times you’ve decided to.

You’ve tried the willpower approach. It worked for a few days. Then it didn’t.

Your goals — the book, the workout, the savings, the calmer evenings — keep getting pushed to “later.” Later never comes.

None of this means you lack self-discipline. It means you’ve been trying to solve a behavior pattern without a complete strategy. That’s the problem we fix together.

About Me

I’ve lived this. That’s why I can help.

I spent years letting bad habits rule my life before I understood how behavior change actually works — not through willpower, but through inner alignment, environment, and repetition.

When I finally figured it out, I wrote about it. That writing has been read by hundreds of thousands of people over the last 13 years. The emails I’ve received since — from people who recognized themselves in it — are what led me to coaching.

I’m not a therapist or a clinician. I’m a behavior change coach who’s done this work myself and helped others do it in their own life. My credential isn’t a certification. It’s the fact that I’ve broken self-defeating patterns that felt unbreakable — and I know how to help you break yours.

Outdoorsy photo of Michael D. Pollock

The Process

Lasting change follows a sequence.

Over 30 years of research on behavior change reveals the same pattern: there are five stages, and each one requires different tools. We move through them together.

  1. Awareness & Motivation
    You understand exactly how this pattern is playing out in your life — and you build a compelling, personal reason to change.
  2. Strategy & Preparation
    You design a plan that fits your life — your triggers, your schedule, your goals — not a generic template.
  3. Action
    You start making real changes with a coach who tracks your progress and adjusts the approach in real time.
  4. Maintenance & Habit Formation
    Your new patterns are reinforced until they no longer require effort. The old pull fades.
  5. Integration
    You’re living differently. The time and energy you reclaimed are going toward the life you actually want.

Is This Right for You?

This coaching is specific. So is who it’s for.

Not everyone is ready for this kind of work — and that’s okay. Here’s how to know if the timing is right.

This is a Good Fit

You’re genuinely ready to change — not just tired of feeling bad about it
You’ve tried to change on your own, and it hasn’t stuck
You have a sense of what you want more time and energy for — even if it’s still fuzzy
You’re willing to be honest about what’s actually going on — with yourself and with me
You can commit to at least 90 days of consistent effort

This is not a Good Fit

You’re looking for a quick fix or a magic reframe that solves everything in a week
You’re not sure you actually want to change — just feel like you should
You’re dealing with a clinical mental health issue that requires a licensed therapist
You want someone to hold all the responsibility for your change — coaching requires your active participation

The Program

Monthly coaching, built around you.

One-on-one sessions, ongoing support, real accountability.

Monthly Retainer

$397/mo

Cancel anytime. Most clients start seeing results within the first 30 days.

What’s Included?

3 private coaching sessions per month (45–60 min each via phone or Zoom)
Email support between sessions for questions, check-ins, and accountability
A custom behavior change plan built around your specific triggers and goals
Full confidentiality — what we discuss stays between us
Progress reviews to track what’s working and adjust what isn’t

Applications reviewed within 48 hours. No commitment until we’ve talked.

Get Started

Apply for coaching.

Tell me a bit about where you are right now. I’ll reach out within 48 hours to schedule a free 20-minute discovery call if it seems like a good fit.





    Your answers are confidential and go directly to Michael.

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